Technology

Along with sales, marketers primarily gauge their performance by measuring awareness and brand attributes ratings in surveys.

According to reports, 25 percent of technology projects fail outright; 20 to 25 percent don’t show any return on investment; and as much as 50 percent need massive reworking by the time they’re finished.

Yet many companies invest in an enterprise resource planning (ERP) system without adhering to the same disciplines applied to other areas of their business.

Content Management Systems ease the life of users dealing with publishing and distributing content on websites as well as managing the content, arranging it, proofreading, updating and so on. Thejoy and excitement of using a CMS wears off very eventually and users get upset with systems that may create new issues.

The stats about telecommuting are frequently quoted — more than 13 million U.S. workers (9.4 percent) worked at least one day at home per week in 2010, compared with 9.2 million, or seven percent of U.S. workers in 1997. And since 2012, there has been a 20 percent increase in telecommuting in the U.S. Why the demand?

Glass’s failure was a case of a product that came out too soon.

Why do carriers lock the cell phones they sell you.